Tender Victory was founded in 2010 by Vicki Stewart, a public sector buyer with Devon and Cornwall Police who had seen from the other side of the table how hard capable businesses found it to submit compelling tenders. The consultancy was acquired in August 2026 by Jennifer Jane Law, who started her career in public sector procurement in 2015, working various public sector departments. The same team of experienced writers continues to craft high scoring, high quality bid responses. The public sector buyer background is what the consultancy is built upon and makes our work stand apart from the competition – we truly know what makes a buyer tick.

Between them, both Jennifer and Vicki have written the tender documents (PSQs, ITTs, RFQs, EOIs, PINs, PMEs – all of the acronyms!), set the evaluation criteria, scored the submissions and run the presentations and site visits. Knowing how a bid is actually marked is what allows our writers to answer the question that was asked, in the way the evaluator needs to read it and award high scores. We work almost entirely in the public sector, and most of our work comes from clients who come back to us. The aim has not changed since 2010: expert bid writing, specialising in supporting:

  • SMEs that typically don’t have their own in-house bid team
  • Medium sized organisations that require extra capacity to complement their in-house resources
  • Businesses of all sizes that want to improve their win rate.

Understanding how buyers think and approach tender evaluations gives Tender Victory a valuable insight into the buyers world, which is used deliver high performing tender consultancy and ultimately to write winning tenders!

Jennifer is passionate about passing on her knowledge – we have a raft of informative blogs that will help you vastly improve your internal bid process, read them all here.

Follow our Tender Victory LinkedIn and Facebook pages for regular advice and blog updates.

Read more about Jennifer and her team of experienced writers below, all of whom bring something different to the creative writing process, calling upon years of experience in a wide range of sectors and specialisms.

 

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Jennifer Jane Law Director

Jennifer spent more than 11 years as a public sector buyer, in commercial and procurement roles within various public sector departments. She has written the tender documents, set the scoring frameworks and evaluated hundreds of bid submissions, which means she knows what a winning answer looks like from the evaluator’s chair. Jennifer is passionate about supporting SME’s to win public sector work. She bought Tender Victory in 2026 and leads the team of writers. She is based in Devon. You can connect with Jennifer here on LinkedIn.

Claire Meredith
Claire Meredith Tender Writer & Coach

Claire has over 15 years’ experience helping companies tender, tailoring her style and approach to each client’s experience, strengths and way of working. She has worked in-house as a Bid Manager for the construction and IT sectors, as well as with owner-managed businesses compiling compliance documentation and producing high quality tender documents for submission. In addition Claire delivers training in bid writing and management and provides coaching around the bidding process.

Claire has worked with a variety of SME clients from a range of industries as well as corporate clients such as The Met Office, First Group and NEC. Her experience includes successful tenders for Crown Commercial Services, multiple housing associations, local authorities and utilities frameworks and contracts for industry sectors including engineering; trades; healthcare and education; and security.

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Lindsay Langston-Williams Bid Manager & Tender Writer

Lindsay is an experienced Bid Manager and public sector tender writer who has secured over £30million in contract value over the last 7 years. Starting as a bid writer in the adult education sector, Lindsay now applies her knowledge and skills to a range of sectors including engineering, construction, cleaning, security, printing, and event management. Lindsay has a consistent track-record of high-scoring Social Value responses. Her expertise in this area means that clients benefit by strengthening their understanding of social value from both the buyer’s perspective and their own, leading to compelling and credible social value responses. Prior to writing bids, Lindsay had a 10-year career as a Contract Manager of several large complex contracts in the education and youth sector.

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Nicola Gordon-Thaxter CP APMP Bid Manager & Tender Writer

Nicola has seventeen years’ experience in successfully managing multi-million pound bids with central government departments, local government clients and blue chip commercial clients. She is a specialist in bidding for public sector business and is fully conversant with UK procurement rules and their ramifications on public sector bidding.

Prior to managing bids, Nicola gained over ten years’ experience as an account manager. She has excellent project management skills and is a well organised team player. She has provided successful bid management services in the print, business process outsourcing, financial services, industrial, legal and care home and domiciliary care industries among others. She is an active member of the APMP (Association of Proposal Management Professionals) and is certified as a bid manager.

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Stuart Naylor Bid Manager & Tender Writer

Stuart has a strong track record in sales, which led him into bid writing and bid management, specialising in public sector bids. He has a great understanding of telecoms, software and trades, in addition to workwear and manufacturing. Stuart’s ability to liaise with clients to understand their business makes him an adaptable bid writer comfortable with many industries.

 

 

 

Hugh Graham
Hugh Graham Interview and Presentation Coach

Hugh is an exceptional coach, who works well with teams and individuals to ensure that their face to face presentations, pitches, dialogue sessions and meetings enable businesses to present themselves at their absolute best to prospective clients. Hugh coaches teams on how to deliver key messages in ways that make them more interesting and memorable. He delivers training on how to develop rapport, credibility and trust with clients when they meet them face to face during formal interviews and presentations.

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